Top 5 Prominent Digital Marketing Courses in Gujarat

Statista’s latest digital marketing statistics suggest that 75% of global online shoppers shop online at least once a month. On the other hand, over 90% of millennials compare online offers on their mobile devices. These trends solidly indicate that digital marketing is of utmost priority for brands to perform exceptionally in the highly competitive eCommerce landscape.

 

You may aspire to become a digital marketing expert in Gujarat and work with businesses to achieve their online marketing goals. Digital marketing courses in Gujarat ensure you gain the required domain knowledge and become a pro in this dynamic field.

 

Understanding the Concept of Digital Marketing

 

Digital marketing is a way to influence and sell products and services to potential customers online. Unlike the traditional marketing gimmicks, it involves creative online promotion techniques and digital marketing channels that can take a brand to the next echelon. Typically, the company website’s unique identity, content, online tools, and testimonials become the prime focus when creating brand awareness online.

 

And as social media campaigns are an integral part of digital marketing, the brand’s social media pages can be a game-changer. Digital marketing courses in Gujarat comprehensively cover all these online marketing facets, enabling you to utilize them productively in your projects.

 

Different Digital Marketing Channels

 

Digital marketing is how today’s businesses reach out to their best prospects quickly and effectively. And the notable digital marketing channels, when combined with the innovative online promotion techniques, ensure the brand gets placed in front of the right audience. Here are the most popular channels you will specialize in as a digital marketing expert.

 

Search Engine Optimization

 

Search engine optimization (SEO) is the technique digital marketing professionals adapt to make a brand rank better organically on search engine result pages (SERPs). It is a crucial aspect, as ranking on the first page of SERP leads to improved organic traffic on the business’s website.

 

Typically, SEO experts focus on a few critical elements, including keywords, keyword placement, content indexing, and adept link structuring. These ensure the search engine can crawl the business website quickly and read its content without ambiguity. On the other hand, well-planned keyword usage and high-quality content guarantee improved site ranking in search results.

 

Pay-per-click Advertising

 

This channel enables businesses to reach potential online customers on various platforms via paid ads. Digital marketing courses in Gujarat can guide you with PPC campaigns on networks, such as Facebook and Google, which feature paid ads. And if online users search for products related to the brand in question, your ads will pop for the audience to explore.

 

If you are a digital marketing expert, you may study your client’s target audience interests to create attractive ads. And if the ad gets clicked, the brand gains customers, and the online platform receives a fee from the business.

 

Social Media Marketing

 

Today’s generation is all about social media presence. Social media platforms are of paramount importance and a channel for businesses to pursue digital marketing strategies. It starts with putting out posts on social media networks, analyzing the posts’ performance, and tracking the social media campaigns.

 

And you would have to improve them for better ROI creatively. You will have to think innovatively and develop a data-driven approach for brands to adeptly reach an expansive customer base.

 

Content Marketing

 

A business website typically features content, such as text, images, and videos, aiming to engage an expansive customer base with the least bounce rate. Content marketing involves innovative tools, scilicet blogs, eBooks, and podcasts. And it is not silo separate from other digital marketing strategies.

 

You may promote your client’s SEO-optimized website content through these tools on social media as a part of well-curated social media campaigns. When the audience views the personalized content on various online networks, their perception of the brand improves. It eventually compels them to purchase the brand’s offerings.

 

Email Marketing

 

Email marketing is a highly personalized means to send out a message to the target audience. As an email marketing expert, you can help businesses effectively interact with their potential leads and convert them into loyal customers. You will review the customer interaction statistics, consider email opening rate and CTR, and decide profitable strategic action plans accordingly.

 

On the other hand, it is imperative to ensure you incorporate aspects, such as hyper-personalization and upholding customers’ preferences, in the email copies. These boost email marketing, thus making it a highly effective digital marketing channel.

 

Mobile Marketing

 

Mobile marketing involves two aspects that make it a compelling digital marketing type. Brands can reach out to potential leads through mobile app stores, such as Google Play and Apple App Store. As a mobile marketing professional, you may advertise your client’s app through paid promotions on such platforms.

 

Digital marketing courses in Gujarat teach this effective way to interact with customers. On the other hand, you may help businesses optimize their website and make it mobile-responsive, thus enhancing the end-user experience. So, together with mobile ad campaigns and improved mobile-user experience, you can create solid brand awareness.

 

Video Marketing

 

Online users now resort to mediums, such as YouTube or Facebook, to check out videos, perhaps to see product reviews and learn new things. Search engines understand the importance of video content and lead the online audience to video streaming platforms, which helps them make purchase choices.

 

You may use this channel to your benefit. You may adeptly incorporate video content in your SEO tactics and other online promotion techniques sought for your client’s brand. While the brand will rank higher in SERPs, video marketing in symbiosis with other digital marketing tools will result in the best ROI.

 

Affiliated Marketing

 

Affiliate marketing is a means for businesses to collaborate with popular social media influencers to promote their products and services for a fee. These well-known faces use different online platforms for advertising the brand in question among their followers. It helps organizations in lead generation and conversion.

 

Digital marketing courses in Gujarat can guide you to become a competent affiliate marketing specialist. You will be an expert in setting a tie-up between businesses and affiliates, typically bloggers and influencers on TikTok and Instagram.

 

Recommended Read: Digital Marketing Courses in Ahmedabad

 

Career Prospects as A Digital Marketing Professional

 

You can pursue the following digital marketing jobs once you complete digital marketing courses in Gujarat.

  • Digital Marketing Manager
  • Content Strategist
  • SEO Specialist
  • Email Marketing Specialist
  • Social Media Marketing Specialist

 

After gaining expertise in various online promotion techniques, you may also explore your career prospects as a copywriter or an inbound marketing manager. You might wonder if a digital marketing expert can earn handsomely. The answer is yes, you can, as the field is quite promising.

 

An experienced digital marketing professional with the needed skill set can make 4 to 18 Lakhs per annum. However, the salary may vary with your specialization in digital marketing. For instance, your career scope can be excellent if you ace at social media campaigns, given the raging need for social media presence among businesses.

 

Top 5 Digital Marketing Courses in Gujarat

 

So, now you have an overview of digital marketing and the various channels that make prolific online promotion techniques feasible. But to excel in this field, you should undergo quality professional training. The following institutes offering digital marketing courses in Gujarat can guide you to choose a career path that will indeed land you high-pay jobs.

 

1.     IIM SKILLS

 

If you want to gain the skills and expertise required to become a digital marketing professional, IIM SKILLS is the institute for you. Their tool-oriented and Govt. of India recognized Digital Marketing Master Course focuses on teaching excellent digital marketing strategies with updated course material.

 

It ranks among the top online digital marketing courses in Gujarat. The broader vision of the training is to make you an expert in all digital marketing facets. You will learn about web development, social media, micro-video, affiliate, email and content marketing techniques, Google AdWords, and SEO.

 

Digital Marketing Course Highlights

 

  • Five months of live training
  • 40 digital marketing modules
  • A 3-month training program, 2-months of paid internship
  • Over 15 live projects, 10 case studies for practical learning
  • Access to tools worth more than Rs. 79k
  • Lifetime access to study material
  • Expert faculty with more than 12 years of experience
  • Seamless virtual delivery
  • IIM SKILLS Master Certification
  • 13 certifications with Google, HubSpot, and Facebook
  • Dedicated placement assistance

 

Digital Marketing Course Curriculum

 

  • Introduction
  • Integrated digital marketing strategy
  • Media buying and planning
  • Affiliate marketing
  • Video marketing
  • Marketing automation
  • Digital infographics resume development
  • Web development using WordPress
  • Inbound marketing
  • Online reputation management
  • Content writing and blogging
  • Email marketing
  • SEO
  • SEM
  • Web analytics
  • Social media marketing

 

IIM Skills Digital Marketing Course free demo invite

 

Digital Marketing Course Outcome

 

The course includes 120 hours of rigorous hands-on learning and two months of a paid internship program. You will work with tools, such as WordPress, Google Ads, SEMrush, Ubersuggest, Google Analytics, which makes you job-ready. You will be competent enough to start your very own digital marketing agency and become a successful blogger with leading print media, such as TOI.

 

The training will enable you to launch your podcast with Apple, Spotify, and Google, a YouTube channel, and go live with affiliate marketing. IIM SKILLS provides a letter of recommendation and MSME recognized certificate post the course completion, which adds value to your CV when applying for jobs. Moreover, the institute has over 300 placement partners; it offers interview support and personalized mentorship for building your career.

 

Course Fee: Rs. 34,900 + 18% GST

Contact Details: +91 9911839503

 

Other Courses

 

2.     Brandveda

 

Brandveda’s Digital Marketing and Data Analytics Specialist program is one of the digital marketing courses in Gujarat that unleashes a myriad of opportunities to become a digital marketing pro. The training aims at molding you for a promising digital career. While you get online and offline training options, the course will teach you to practice all digital marketing forms, from social media campaigns to PPC, among others.

 

You will have access to high-quality content and class videos, making your learning super engaging and interactive. You also get to have hands-on experience with practical digital marketing tools, such as Google Ad Manager, Yoast SEO, Google Analytics, Mailchimp, and Hootsuite.

 

Digital Marketing Course Highlights

 

  • More than 150 hours of class sessions with a highly-experienced faculty
  • Offline and online training options
  • A practical approach to online marketing with live industry-based projects
  • Access to premium digital marketing tools
  • Internship program
  • Assistance for Google and other certifications
  • Career counseling sessions
  • 100% dedicated job assistance
  • Full lifetime access to course material

 

Digital Marketing Course Curriculum

 

  • Introduction
  • Why digital marketing
  • Digital marketing key goals
  • Digital marketing key strategies
  • Search ads
  • Display ads
  • SEO
  • Social media marketing

 

Digital Marketing Course Outcome

 

Once you complete the course, you receive Brandveda’s Digital Marketing Specialist Program certificate. The institute also provides practical guidance to earn over 15 certifications from SEMrush, MOZ, and HubSpot. These are a testament to your skill development and add credibility to your resume while seeking lucrative job opportunities as a digital marketing professional.

 

The course follows an ambitious growth road map. It starts with comprehensive digital marketing training and a fruitful internship program. You then undergo personalized career coaching, resume workshops, interview preparations, and finally, job placement and exclusive launches such as Quora ads.

 

Course Fee:

Trainer Led- Live Online Classes- Rs. 27000

Classroom Training- Rs. 35000

 

Contact Details: +91 8980717782

 

Recommended Read: Digital Marketing Courses in Surat

 

3.     IIDE

 

IIDE is an award-winning institute adopting a futuristic approach to teaching aspirants digital marketing. Their online training program counts among those digital marketing courses in Gujarat, which follow a personalized and industry-relevant curriculum. You may opt for either weekday or weekend batch, suiting your schedule preferences.

 

If you go for a weekday batch, the training duration will be four months, and for the weekend batch, it will be five months. You can interact with industry experts who will train you in a far-reaching and advanced-teaching format during the course. You will get an opportunity to create digital marketing strategies for genuine brands, such as Starbucks and Dominos.

 

Digital Marketing Course Highlights

 

  • Over 70 hours of live training sessions
  • More than 40 hours of videos
  • 1-on-1 mentoring program
  • Access to 20+ industry tools
  • Resume and interview guidance
  • Eight brand projects for industry exposure
  • More than 13 certifications
  • Over 250 hiring partners
  • 100% placement support

 

Digital Marketing Course Curriculum

 

  • Introduction
  • Website planning and eCommerce development
  • Search campaigning and blogging
  • Developing marketing content and campaign planning
  • Organic social media campaigning
  • Social media marketing
  • Brand reputation management
  • Media planning, buying, and optimization
  • Analytics
  • Project work
  • Management and soft skills training

 

Digital Marketing Course Outcome

 

While you will earn an industry-recognized certificate from IIDE, you will gain the competency to acquire the Google Ad Fundamental certificate. You will master powerful digital marketing tools, including WordPress, Google Ads, Shopify, and Google Analytics, among others. The course progresses in three broad steps.

 

You will first attend video lectures, then live online sessions, and finally engage in interactive 1-on-1 mentoring. You will also get the opportunity to engage in live sessions with CMOs of leading companies and advertising industry experts.

 

Thus, you will acquire first-hand in-depth knowledge about the digital marketing discipline and have extensive industry exposure. All these aspects will mold you to become an adept digital marketing professional.

 

Course Fee: Rs. 72,033 + Taxes

Contact Details: +91 9619958615

 

4.     Traininginseo

 

If you are looking for advanced digital marketing courses in Gujarat, you may check out the training offered by Traininginseo. The course assures you job, salary-hike, and business growth. The expert faculty will improve your competency in various digital marketing facets, from SEO, PPC, social media marketing, to digital display advertising.

 

Digital Marketing Course Highlights

 

  • Well-curated training material with spreadsheets and video lectures
  • Practical approach
  • Google Adwords and Analytics certified faculty
  • Over three international level certificates
  • Over 100 placement partners
  • Dedicated placement assistance
  • Mastering website creation and promotion
  • Interview preparation
  • Lifetime support and training material access

 

Digital Marketing Course Curriculum

 

  • Introduction to basics
  • Website performance measurement
  • Local business listing
  • SEO
  • Content strategy
  • Link building
  • Email marketing
  • Blog writing
  • Google analytics
  • Social media marketing
  • Video creation
  • Paid marketing
  • SEO tools
  • Reputation management
  • Digital marketing work management

 

 

Digital Marketing Course Outcome

 

The course comprehensively covers SEO, Google Analytics, PPC, social media marketing, and content marketing, the pillars of digital marketing. And during the training, you will have hands-on experience with marketing tools. The list includes Google Analytics, Hootsuite, SEO Quake, SEMrush, and Quora, to name a few.

 

On the other hand, the training program offers various certifications, such as Google Adwords, HubSpot, and Traininginseo certificates. These will surely make you job-ready and skilled enough to demand an increment in your current profile as a digital marketing expert. And if you are a fresher, do not worry.

 

The institute is partners with over 100 companies in Ahmedabad, some of the top ones being, Shoutnhike, DynaSoft, Sedulous, and STWI. It ensures you get adequate placement opportunities on course completion.

 

Course Fee: Rs. 20,999

Contact Details: +91 9979767991

 

Recommended Read: SEO Courses in Ahmedabad

 

5.     Digitalkal

 

Digitalkal is a government-registered institute. Its digital marketing training program ranks high among digital marketing courses in Gujarat. It offers classroom training to individuals, educational establishments, and leading companies. The institute’s primary focus is to help aspirants learn digital marketing and efficiently use their acquired knowledge on various digital platforms.

 

Digital Marketing Course Highlights

 

  • Google expert faculty
  • Well-equipped classrooms
  • 80% practical training with live projects and campaigns
  • Lifetime study material access
  • Mastering internet marketing skills
  • Mastering the skills to improve search engine ranking and social media presence
  • Professional digital marketing course certification
  • 16 certifications, including Google Ads, Google Analytics, and Inbound Marketing
  • 100% placement assistance

 

Digital Marketing Course Curriculum

 

  • Digital marketing overview
  • Graphic designing fundamentals
  • Video editing fundamentals
  • Advanced WordPress website
  • Social Media Marketing
  • Lead management
  • Adsense marketing
  • eCommerce website development
  • Online reputation management
  • Affiliate marketing
  • eCommerce website marketing
  • Marketplace introduction
  • Growth hacking
  • Online media buying
  • Introduction to Freelancing
  • Interview and soft skills training
  • Google Adwords and PPC
  • Email marketing
  • Mobile marketing
  • Inbound marketing solutions
  • Google analytics
  • SEO

 

Digital Marketing Course Outcome

 

The well-planned curriculum, developed by Google expert trainers, ensures you acquire expertise in every digital marketing sector. On the other hand, Digitalkal collaborates with top companies and bridges the gap between industries and digital marketing enthusiasts. It does so by imparting the required knowledge and skills to aspirants, thus ensuring you get a well-paid job quickly.

 

Course Fee: Contact the institute for course fee details

Contact Details: +91 8168792288

 

Recommended: Digital Marketing Courses In Agra

 

FAQs

 

Q1. Is doing a certification course in digital marketing necessary?

Yes, it helps boost your competency and keeps you updated with the latest market trends. You gain the right skill set for lucrative job positions in the field.

 

Q2. Is it possible to do digital marketing from home?

Digital marketing job profiles allow you to work from home, as most of your daily activities will be online.

 

Q3. Who can work in the digital marketing domain?

You could be a student, homemaker, or a working professional. You can complete a digital marketing course and start your career in this domain.

 

Q4. Can you earn well as a digital marketing professional?

The digital marketing sector has excellent prospects. With an industry-demanded skill set, you can start earning competitive salary packages at the early stages of your career.

 

Final Thoughts

 

Digital marketing has become a thriving sector in recent years, providing plenty of job opportunities to the most creative minds. And digital marketing courses in Gujarat from a reputable institute can indeed make you an expert in the field. The above-listed digital marketing courses in Gujarat can alleviate your stress while choosing the best training program which fits your learning priorities. Once trained, rest assured you can achieve your desired job satisfaction while earning handsomely as a well-qualified digital marketing professional.

3 thoughts on “Top 5 Prominent Digital Marketing Courses in Gujarat

  • August 8, 2022 at 9:05 am
    Permalink

    Hello I am a housewife. I have done MA in Psychology 6 years back. I do not have any work experience. I want to do job, be it from home or regular one. I feel with my qualification only teaching job I can earn. But, I do not like teaching job. So I was doing current trending jobs. All I could understand is every business , firm , institution or organization is into digital marketing to influence and sell products and services to potential customers online to earn profits and make growth.
    Will transition to digital marketing from psychology be easy?
    Will I be able to understand and follow digital marketing?
    Am I eligible for the course?
    Like this and many other queries I have. Hope, on registering for free demo invite and having online session with the mentor will answer all my queries.

    Reply
  • August 8, 2022 at 9:06 am
    Permalink

    Hello I am a housewife. I have done MA in Psychology 6 years back. I do not have any work experience. I want to do job, be it from home or regular one. I feel with my qualification only teaching job I can earn. But, I do not like teaching job. So I was doing search on current trending jobs. All I could understand is every business , firm , institution or organization is into digital marketing to influence and sell products and services to potential customers online to earn profits and make growth.
    Will transition to digital marketing from psychology be easy?
    Will I be able to understand and follow digital marketing?
    Am I eligible for the course?
    Like this and many other queries I have. Hope, on registering for free demo invite and having online session with the mentor will answer all my queries.

    Reply
  • August 22, 2022 at 8:32 am
    Permalink

    Hi, I am Parika.I am working in a Real Estate Agency. I am responsible for Designing, Marketing, and Advertising of the Agency’s brand image and online reputation. I want to learn Online Marketing skills to progress in my career and earn better. I cannot take classes on the weekdays. Will I be able to participate in the learning program?

    Reply

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