It isn’t very difficult to find the best digital marketing course in Andheri since it has quite some good digital marketing institutes.
We must understand the core fundamentals of digital marketing before jumping right into knowing about the best digital marketing course in Andheri.
WHAT IS DIGITAL MARKETING?
Any type of marketing process which involves the use of any electronic device to pass on a certain message to the audience and simultaneously judge its impact on the audience can be defined as digital marketing. In general, marketing digitally can be defined as arranging for campaigns to market their product and pass on communication to the audience through the mode of many electronic devices which includes computers, mobile phones, tablets, or any other device.
Digital Marketing can also be named online marketing, which promotes a particular brand to reach prospective customers through the internet medium and many other digital communications. This process includes using email-ids, social media platforms, or internet-based advertisements and includes using texts and multimedia messages in the marketing channel.
WHAT ARE THE BENEFITS OF DIGITAL MARKETING?
Lately, digital marketing has become very important as it helps reach many customers at once. Apart from this, there are many advantages of using digital marketing as a promotional method to a brand to convey a particular message to the targeted audience. Let us read about some of the following advantages in details-
- Cost-efficient- Marketing digitally through the medium of the Internet not only helps to reach a wide number of potential customers but this process is also cost-efficient as it reduces the extra cost of publishing advertisements through television, newspaper, radio channels, and other traditional marketing methods which involves a lot of costs. Wherein in digital marketing, just a single piece of content is created in a creative way which helps for further branding as long as the content is active on the platform of a particular company’s website. In the traditional marketing method, we do not have control over the audience but in the case of digital marketing, this is not the case. If all the advantages mentioned above are added up together then digital marketing gives us a lot of flexibility than other marketing methods in the market.
- Computable results- To judge whether the marketing strategy used by a particular brand is going in the right direction or not is very important. Understanding the right set of audiences and target is also very vital. But this evaluation is not possible with a non-marketing strategy. Asking each customer individually about the feedback of the product or the service provided is not possible. But with digital marketing it is. Marketing with the help of online platforms the software and technology which is used helps to monitor whether the right set of customers are been attracted or not and get a chance to have a meaningful conversation with them. After getting valuable feedback it is very necessary to work upon the weak areas after understanding the needs and demand of a particular service or product in the market.
- Easy way of storing data- With the help of Digital Marketing it becomes very easy for someone to store data of the customers been serviced at once which is not possible with physical marketing. For example, if any financial service brand has already introduced a campaign and serviced a certain set of customers but with the changing time, the company wants to offer another service or product to their same targeted customers. So, how and where will they find the same data and compile it again so that they can send the information about the new changes made. With offline marketing, it is not possible but with digital marketing and increasing technology, this is very simple and easy to track without wasting so much time again gathering the same data every time.
- Building strong relationships with customers- Through digital marketing, it becomes very easy to have daily conversations with your customers on a real-time basis. However, speaking to your customers on a real-time basis is not possible in the case of physical marketing. It becomes very easy for customers to not only see a particular post posted by a particular brand but also to like, share, and comment too and give their necessary feedback. This increases their trust too in the brand service and quality. More the level of engagement more buzzing about the product which plays a very vital role for a particular brand.
- Easy and appropriate conversations- Using the medium of digital marketing it becomes very easy for the customers to react instantly and give their necessary feedback. With traditional marketing, customers can expect a phone call but when the time is not specified. With the medium of the internet, a customer might not purchase a product instantly but they will definitely stay connected with the brand for the long term.
Also Read: Courses After 10th
After reading about a brief understanding of digital marketing let us know about the top 5 Digital Marketing Course in Andheri to choose from in details-
Best Digital Marketing Course in Andheri
IIM SKILLS- Whenever the word digital marketing is been heard then IIM SKILLS is known to be a very renowned name for learning digital marketing in Andheri. They provide training in a very comprehensive manner, along with theoretical knowledge practical experience by solving case studies and completing assignments on time students get to learn a lot. With digital marketing courses, IIM SKILLS also provides training in different other courses as well content writing, GST, and CAT preparation as well to all the candidates all over India.
Digital Marketing course comprises of 180+ hours of comprehensive long training along with more than 15 live projects and more than 10 case studies are given to be solved. One gets a chance to master more than 40+ digital marketing modules. It is a 3 monthly program and the fees of the course are INR 29,900+GST.
One of the biggest advantages of enrolling in a digital marketing course is that after completing the course students get a guaranteed 3 months internship as well. Students get an opportunity of launching their first digital marketing agency. Not only this they also get a chance to write their first blog for Times of India as well.
Doing this course from IIM SKILLS also helps in launching your first podcast with Apple, Google, and Spotify as well which are well-known brands to everyone. It helps to launch our first youtube channel and also go live with the affiliating marketing as well. Once a candidate enrolls for this course, they not only get access to tools for free which is worth Rs 79,000 but they also get lifetime free access to the class recording sessions and practical sessions as well so that they can refer to it whenever they stuck anywhere or need any help in the future.
IIM SKILLS is the institute which helps their students all his life even when the course is completed. They guide their students in every step until they are successfully settled with their job.
BASE CAMP DIGITAL- Base Camp Digital is one of the finest digital marketing courses in Andheri founded by the famous digital mentor, and coach Pritesh Patel. He is an entrepreneur and digital consultant with several big brands. The institute helps to master the skills and get the desired jobs in the digital marketing sector. The digital marketing course is designed in such a way that it caters to students, professionals, as well as corporates.
The Advanced Digital Marketing Course comes with 100% internship and job assistance. The training is conducted on Sundays and a total of 16 modules are covered in the course. You get guest lectures, live projects, and training for Google and Facebook certification as well. The Corporate Training Program helps to address the various challenges that are part of corporate planning, and organizational structure.
You learn how to leverage the benefits of the digital medium optimally, and learn to create a comprehensive strategy that will help up your game in the corporate world. Concepts like pricing matrix, reporting, digital media strategy, analytics, and technical aspects are covered in this program. The Personalized Digital Marketing training for CEOs and CXOs includes brainstorming sessions, corporate strategy, case studies, learning of Google and Facebook comprehensively.
SOCIALOPEDIA- Socialopedia enables the students to master the different modules in digital marketing. You also garner knowledge on the different tools, applications, and software that makes it easier to carry out complex digital strategies. The Digital Marketing course is a three-month comprehensive program that is 100% practical oriented and helps you to strengthen your core competency in understanding the marketing aspects in the web domain.
The curriculum is practical oriented and the mentors provide you with all kinds of assistance for quick query resolution. You also have lifetime access to all the courses for free. It is great for small business owners and entrepreneurs who can have personalized mentoring sessions with the faculty members and can look forward to creating winning digital campaigns for their businesses. They also provide soft skills training and you can build your confidence for appearing in interviews. All these features make socialopedia one of the top-notch digital marketing courses in Andheri.
COMPUFIELD- Compufield is a computer training institute that offers a plethora of important courses to students from diverse fields. They are committed to strengthening the knowledge of students by providing them with the chance to upskill themselves and bolster their resumes. The advanced digital marketing course at Compufield provides the opportunity of hundred percent internships and placement.
Additionally, they provide training for YouTube and Google certifications. In the span of 3 months, you become proficient in different digital marketing concepts. You also implement all that you learn in different live projects and assignments. The course covers more than 21 core modules of digital marketing. You get 60 + hours of learning, and 15 hours of live projects. They also have a tie-up with prominent brands and help you with placement assistance.
FREELANCERS ACADEMY – Freelancers Academy is regarded as one of the top-notch digital marketing courses in Andheri offering a well-formulated course that encompasses all the core elements of digital marketing. They have designed the curriculum meticulously taking into account the digital marketing trends. Additionally, they provide plenty of insights to students to keep them updated with recent developments on the web. You become self-assured individuals ready to take on the challenges of professional life.
They offer personalized attention and mentoring sessions that help to clear doubts and discuss important concepts. Resume preparation tips, mock interviews are also part of the course structure. Hence you become familiar with the interview process and can appear for interviews confidently.
After studying the details of the top 5 institutes to learn digital marketing. According to the mentioned details, I would recommend someone to pursue a digital marketing Course from IIM SKILLS. As we compare all the institutes, we can see that IIM SKILLS not only gives certification from their institute but also gives the training to be certified by leading institutions such as Google. They also give free tools and the most important factor which is important to every candidate enrolling in the course fees which are lesser compared to other institutes.